By Erick Ovalle
Twitter, Facebook, YouTube, LinkedIn, Tumblr, Digg, Flickr, Delicious…There are so many social media sites nowadays that trying to name all of them in one article would be impossible. Nevertheless, it is important to know that there are thousands and millions of consumers or potential customers in these sites and this number is growing every day.
By Amaya Marichal
The outbreak of social media. What a topic! You have undoubtedly come across people talking about this subject all the time. I bet some of you are fed up with the concept. Some of you maybe just hate it and don’t want to know anything about it.
By Allan Vazquez (guest collaborator)
Ladies and gentlemen, fasten your seatbelts and hold on real tight because we are heading straight into a collision course. The word has spreaded out and there’s no turning back. Each day, the digital buzz grows at a faster pace and becomes more influential than ever before. But that’s not where it stops. Above all, there’s a clear and perfectly defined constraint commonly known as “Time”, where each hour, each minute and even each second is crucial for survival.
By Lilian Onofre
Woman, a small Word perhaps, but just as strong and significant as we women are. Who better than a woman to describe the most recent advances in technology? We’ve been part of it, and you could even say we are the most important technological advance there’s ever been!
Women have kept up with the rapid growth of technology. We’ve adapted to the tools that technology offers, and we’ve found new ways to use technology to meet our needs and help us complete our everyday tasks. Allow me to compare “women’s work” with a loyalty platform, supported by technology, which has allowed us to do our jobs ever more efficiently, whether it’s as women, mothers, homemakers, friends, co-workers, students, advisors or even plumbers in the worst-case scenario!
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By Leonel Azuela
Social media is definitely bringing customer relationships to a different level. However women using social media are bringing relationships online to another dimension that I, a male Martian, can see but not understand. Women really are from Venus when it comes to social networks!
In the book “Men are from Mars, Women are from Venus”, author John Gray describes one of the many differences between men and women, saying that once women have built trust in the media they connect more, communicate at a frequency beyond simple practicality, and share problems or achievements more easily than men.
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